Services · Google Ads
Google Ads management that pays its way.
We plan, build and optimise Google Ads campaigns around the actions that make you money, whether that’s a sale, a booking, a lead or a loan, and we report on those results.
Is this for you?
You’re paying for clicks that never become customers.
Your account has grown messy, with keywords nobody reviews.
You can’t tell which campaigns actually drive sales.
You’ve tried Google Ads before and it didn’t work.
What’s included
- Account audit and restructure
- Keyword research and negative keyword management
- Search, Shopping and Performance Max campaigns
- Ad copy and assets
- Google Merchant Center product feeds for online stores
- Conversion tracking with GA4
- Landing page recommendations
- Monthly performance reporting
How it works
Audit
We review your account, keywords, tracking and results.
Rebuild
We fix structure, keywords, ads and conversion tracking.
Launch and test
Campaigns go live and gather data.
Optimise
We refine weekly and report monthly on sales and cost per customer.
Pricing
Google Ads counts as one channel: from KES 55K a month on Focus. Not sure where your account stands? The Marketing Audit + Fix Plan is KES 65K. Ad spend is paid directly to Google.
See full pricingFrequently asked questions
How much should I spend on Google Ads?
It depends on how competitive your keywords are and what a customer is worth to you. We usually recommend starting with a budget you can sustain for at least a couple of months, then scaling what works. Your free marketing plan includes a suggested starting range.
How soon will I see results?
Campaigns can bring in traffic as soon as they’re approved. Expect a few weeks of learning while campaigns gather data; meaningful optimisation follows from there.
Do you manage Google Shopping for online stores?
Yes. We set up and optimise Google Merchant Center product feeds and run Shopping and Performance Max campaigns.
Will I own my Google Ads account?
Yes. The account and its data stay yours. We work through the access you grant, and you can see everything we do.
What do you need from me to start?
Access to your Google Ads and Analytics accounts (or we’ll set them up with you), your goals, and how you track sales or leads today.
Not sure what your business needs?
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